K-pop group ATEEZ’s trailer for upcoming album The World Movement is a showcase. Have you seen it yet?

K-pop group ATEEZ is set to make a comeback this July with the album The World F.1: Movement. The album marks the beginning of a new series for the group after their debuts ‘Treasure’ and ‘Fever’. The new chapter is a glimpse of a new and exciting side of ATEEZ. With the series ‘The World’, ATEEZ embarks on an uncharted path to discover a new world where you don’t conform to the rules.

About the World: The Motion Trailer

The 2:22-minute long trailer for The World: Movement is a visual spectacle you won’t want to miss. It starts with an AI voice talking to the audience about emotions and pain. ‘Don’t doubt yourself’ is reiterated many times with the message ‘don’t question all the time’. The trailer takes a dramatic turn at the end with the message ‘Question Yourself’. The cinematography, the background score, the idea behind the trailer, everything assures the ATINYs (name of fans) that the new album is everything they expected.

[] Athees() The World ‘Movement’ Official Trailer 1
https://t.co/vrxFiKC8E4
#movement #ATEEZ # pic.twitter.com/K7k3FkuCnG

— ATEEZ() (@ATEEZofficial) July 10, 2022

The K-pop band has taken a unique approach to promoting their album this time around. Instead of sharing the announcement the usual way, they opted for the old-fashioned approach. In the first phase of the announcement, flyers with a QR code were seen in many parts of the city. The QR code took fans to an audio message with the campaign officially announcing ATEEZ’s comeback.

ATEEZ’s comeback with ‘The World Ep.1 : Movement’ is coming on July 29, 2022.

About Athees

For those who don’t know, ATEEZ is an eight-member group formed under KQ Entertainment. Members include: Hongjung, Seonghwa, Yunho, Yeosang, Chan, Mingi, Wooyoung and Jongho. They debuted in 2018.

read more: K-pop group ATEEZ is ready to ‘wake up the world’ with their upcoming new music

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